{"id":146,"date":"2025-08-22T11:20:12","date_gmt":"2025-08-22T16:20:12","guid":{"rendered":"https:\/\/aiablog.whapruebas.com\/?page_id=146"},"modified":"2025-12-22T14:36:01","modified_gmt":"2025-12-22T19:36:01","slug":"about-us","status":"publish","type":"page","link":"https:\/\/aiablog.whapruebas.com\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"
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Discover our story <\/h1>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tSince 1984, championing and protecting alpaca fibre
around the world.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Our Origins<\/h2>\t\t\t\t<\/div>\n\t\t
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It was 1984 in the city of Arequipa when a group of textile entrepreneurs came together with a shared purpose: to present to the world a noble fibre, an emblem of Andean identity and culture.<\/p>

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With the support of the Peruvian Government, through FOPEX and the Arequipa Chamber of Commerce and Industry, the foundations were laid for what we now know as the International Alpaca Association (IAA).<\/p>

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That same year, Alpaca Mark was created, IAA\u2019s collective brand, designed to distinguish textile products made with the finest alpaca fibre. More than a brand, it is a promise: to keep alive the tradition that connects high-Andean communities with the world through the art and culture woven into the Andes\u2019 finest fibre.<\/p>

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IAA was not born merely to represent an industry, but to safeguard a legacy, because behind every strand of alpaca fibre there is history, there is culture, and above all, there is life.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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What do we aim to achieve?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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The IAA\u2019s purpose is to promote and protect the image of alpaca fibre, its textile products, and its entire value chain in Peru and around the world.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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What legacy do we leave?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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We work to build and strengthen a competitive, sustainable, fair, and fully integrated value chain. One that improves the quality of life of high-Andean communities and enables them to share with the world their ancestral livestock and textile heritage, embodied in the richness of a noble and highly prized fibre.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our commitment<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Excellence, assurance and sustainability in every fibre.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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With consumers<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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To offer them textile products of extraordinary quality that tell a wonderful story. One that begins in the Andes and is presented to the world with the innovation, design, standards and demanding expectations of today\u2019s consumers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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With our member companies<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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To provide them with the institutional backing of a business association that promotes, communicates, guarantees and safeguards the quality and unique properties of alpaca fibre through the management of the collective brand \u201cAlpaca Mark\u201d and through wide-ranging communication and promotional strategies for alpaca worldwide.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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With the global alpaca value chain<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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To strengthen the competitiveness of the alpaca value chain, ensuring its economic, social and environmental sustainability. To that end, we seek profitability at every link in the chain; ethical and responsible practices among producers, industrial processors, manufacturers, traders and artisans; and respect for, and environmental awareness of, the high-Andean ecosystem and the planet as a whole.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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From the Andes to the world: creating sustainability and value.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Board of Directors<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Guided by experience and responsibility, we work for the future of alpaca and its position in the world.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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President<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Jessica Rodr\u00edguez Gutierrez<\/h4>\t\t\t\t<\/div>\n\t\t\t\t
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Founder and CEO of Art Atlas, a Peruvian textile export company with a strong focus on sustainability and social development.<\/p>

Creator of ANNTARAH, a sustainable fashion brand that promotes the use of natural fibres such as alpaca in the international market.<\/p>

Jessica is the president of the Art Atlas Foundation, from where she leads support programmes for women in vulnerable situations, and she is also the founder of the Arequipa Chapter of the Women Entrepreneurs Association. She has been recognised by the U.S. Department of State for her leadership and has represented Peru in forums such as APEC Women and UN Women.<\/p>

Jessica Rodr\u00edguez was the first woman to serve as president of the Arequipa Chamber of Commerce and Industry in its 133-year history. She currently serves as president of the International Alpaca Association, where she promotes the excellence, sustainability and global positioning of this unique fibre.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Vicepresident<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Mar\u00eda del Carmen De La Fuente Alvarado<\/h4>\t\t\t\t<\/div>\n\t\t\t\t
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Co-founder and General Manager since 1986 of ALLPA, an exporting company of handicrafts with worldwide recognition.

Sociologist from PUCP with postgraduate studies at the Sorbonne, Paris.\nActive member for the last 15 years of the World Fair Trade Organization.
Miembro activo desde los \u00faltimos 15 a\u00f1os de la Organizaci\u00f3n Mundial de Comercio Justo (World Fair Trade Organization).

Founder of INPAT, the Peruvian Institute of Handicrafts, and founder of Crafts Council Peru, created in 2016 to promote and protect Peruvian handicrafts at the national and international levels. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Director<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Juan Pepper Pastor<\/h4>\t\t\t\t<\/div>\n\t\t\t\t
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Commercial Director of Michell & C\u00eda. S.A., the leading alpaca textile conglomerate worldwide.<\/p>

He is also a board member of La Joya Mining S.A.C., a board member of the Civil Association Alpaca del Peru ASCALPE, and a board member of the Peruvian Tennis Federation FDTP.<\/p>

With a specialization in international business with Asia, North America, Europe and the Middle East, and more than 30 years of experience in leading high-performance teams and sustainability matters.<\/p>

Juan Pepper holds an MBA in International Business from the University of Philadelphia in the United States and graduated in Business Administration from the Universidad Cat\u00f3lica Santa Mar\u00eda in Arequipa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Director<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Mateo Macedo Gomez de la Torre<\/h4>\t\t\t\t<\/div>\n\t\t\t\t
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Deputy Commercial and Operations Manager at Clasificadora de Lanas Macedo (CLAMASA). Specialised in Communications and Corporate Image, with experience in foreign trade, industrial operations and community relations. He has worked for more than 5 years with high-Andean communities in Peru.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Directora<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Silvia Crosato Bruni<\/h4>\t\t\t\t<\/div>\n\t\t\t\t
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Commercial Director of Industrias Textiles de Sud Am\u00e9rica \u2013 ITESSA, a Peruvian textile manufacturer dedicated to the production of industrial yarns.

Born in Lima, with studies in Marketing and Foreign Trade, and with over 30 years of experience in the Alpaca industry.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Directora<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Ines Vizquerra Benavides<\/h4>\t\t\t\t<\/div>\n\t\t\t\t
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General Manager of Andes Textiles Peru S.A.C. (DBA: Wayra).
She has a background in Business Administration and Marketing, with more than 15 years of experience in the Alpaca industry, and a strong interest in sustainable development projects in Peru that create employment opportunities, particularly for women.\u00a0<\/p>

Since 2020, she has actively participated in the International Alpaca Association, serving as part of the Organizing Committee of Alpaca Fiesta 2024.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Directora<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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N\u00e1taly Fonseca Cateriano\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t
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General Manager of the Silkeborg Uldspinderi office in Peru, a company dedicated to the production and sale of alpaca woven blankets and accessories.\u00a0<\/p>

She oversaw the implementation of the Responsible Alpaca Standard (RAS) within the Silkeborg Group.<\/p>

N\u00e1taly has more than 15 years of experience in the Alpaca industry and served as Chair of the Academic Committee of Alpaca Fiesta 2024.\u00a0<\/p>

She is an Industrial Engineer from the Universidad Cat\u00f3lica de Santa Mar\u00eda in Arequipa and holds an MBA from Universidad del Pac\u00edfico in Lima.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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